Norfolk status Rare unmistakable Pug, found only in Norfolk and Lincs.
UK Records for this species from 2000 onwards, sourced records from just two 10km squares (hectads), with a record of a singleton from one additional 10km square, all in Norfolk. Rediscovered at a Lincolnshire site in 2011.
Recent Norfolk records from just 3 hectads along the coast in recent years.
"Scarce Pug is not far off being a global endemic to Norfolk! Work on a European macro-moths red list has revealed only one area outside of England. In England, the Lincolnshire populations appear close to extinction (if not already extinct) so that just leaves the populations along the NW Norfolk coast. With rising sea levels / rapid coastal erosion, the Norfolk population may not be safe." T. Davis (BC) 2022
Larvae can be found from mid August to the start of September feeding on Sea Wormwood, a distinctive aromatic silver/blue plant, found along the edges of the Salt marsh on the North Norfolk coast.
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